Sonalika Tractors thanked India for making them proud globally. The company in an advertisement show the heartfelt gratitude towards the farmers for making them a part of their happiness & growth. There were special thanks to the dealers, associates and team for turning the vision into reality. Sonalika takes great pride in sharing the success of achieving 100,000 tractors milestone. The gesture of Sonalika is Heavy Duty, jaise Aap.
The company recorded a robust growth of 56 percent in the last quarter of Financial Year 2017-18, surpassing the overall growth registered in the industry. In March, the company increased sales by a whopping 80 percent to sell a total of 12,791 tractors. Sonalika International Tractors Limited (ITl) grew by 22 percent to sell 100,001 tractors in the current financial year.
Raman Mittal, Executive Director Sonalika ITL informed , “In the Financial year 2013, when we sold 50,853 tractors, we set a vision for ourselves to achieve the 1 lakh milestone by Financial Year 2018. We started making customized products best suited for every state, every type of soil conditions and multiple applications like puddling, orchard farming, potato farming, rotavator, cultivator and many more. It was a simple objective but required very complex solution, it meant having more than 1000+ variants with most advanced technology at a competitive price which has resulted in widest product range from 20-120HP.”
The company is looking forward for a favorable weather in 2018. Favorable monsoons, combined with the government’s pro-agriculture allocation should enable the industry to grow at a steady pace, Mittal further added . “With the growth trend seen in Q4, we are confident to continue this growth momentum, surpassing industry growth.”