Emerging Food Trends in

By Shruti Sanwariya

Less Sugary Beverages

Beverages in 2024 will feature bold botanical flavors, emphasizing healthy, functional ingredients over sweetness, appealing to health-conscious consumers as both a treat and a nutritious option.

Plant-Based Seafood

Cell-based seafood looks like real seafood but is costly. Costs are expected to drop in 2024, increasing plant-based seafood consumption as ethical and overfishing concerns grow.

Food Waste Products

Ethical consumer choices are rising, with growing support for food-waste-reducing brands. This circular food trend will significantly impact 2024 and beyond as food waste issues persist.

Instant Noodles

Consumers prefer convenient yet flavorful options like instant noodles made with high-quality ingredients and fewer preservatives offering restaurant-quality taste at affordable prices, ensuring continued popularity in 2024.

Clean Energy Drinks

Despite past perceptions, energy drinks are in high demand due to modern exhaustion. Clean energy drinks, with natural ingredients and eco-friendly practices, will gain mainstream popularity in 2024.

Women's Health

Food tailored to female physiology will dominate in 2024. While often limited to certain life stages, such as pregnancy, upcoming products will cater to women's lifelong needs.

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