8 Lakh farmers, 90 countries : crossing milestones, SONALIKA

Backed with consistent growth trajectory and innovations, India’s youngest and the third largest tractor brand, International Tractors Limited (ITL), makers of Sonalika & Solis tractors, has crossed the milestone of 8 lakh farmers last month. The company has a global presence with 1 lakh + international farmers and has expanded its footprints to exporting to over 90 countries. In India, the company has reached to over 7 Lakh + farmers with states such as Maharashtra, Madhya Pradesh, Rajasthan, Gujarat, Andhra Pradesh and Uttar Pradesh contribute to the strong growth. Technologically superior products which are reliable in performance across any soil condition and an exhaustive product portfolio addressing multi utility requirements of farmers have helped achieve this success for the company. The company has registered a consistent growth of 20% YTM Oct’17.

Sonalika crosses milestone of 8 lakh farmers and builds footprints to 90 countries with consistent growth of 20% YTM Oct’17. Maharashtra, Madhya Pradesh, Rajasthan, Gujarat, Andhra Pradesh and Uttar Pradesh contribute to the strong growth. 7 Lakh + farmers in India and 1 lakh + international farmers spread across key markets with growing presence in the USA.

Commenting on the growth in customer base and expansion in International markets, Mr. Raman Mittal, Executive Director Sonalika ITL said: “Today Sonalika ITL is a trusted brand among farmers across markets, in both India and abroad. Looking back in history, no one would have imagined that a young Indian OEM would emerge as a strong global player. The production of first tractor commenced with the strong belief of sheer passion to offer best solution to the farmers and not just a generic product. This passion has led to current state of the art manufacturing facility and in-house development of all key technologies.

 On the future plans Mr. Mittal further commented, “Today we offer the most productive and reliable products across the globe, which gets manufactured at our World’s no 1 largest Integrated Tractor Plant located at Hoshiarpur. We at Sonalika firmly believe not only in the concept of Make in India but also in Make Quality in India.  We offer customized product solutions to each country’s requirements. Our manufacturing plant is a testimony to this where we have in-house facility to develop engines, transmission, sheet metal and every bit of element that goes behind making a tractor, thus offering a strong engineering base. We have been instrumental in launching CRDI technology in tractors, way ahead of any other tractor brand. We were the first tractor brand to introduce the widest range of tractors from 20-120HP and ranging from 8 speed to 36 speed transmission spread over 500+ variants, to meet diverse farmer needs across the globe.

Mr. Mittal further added, “We will continue to invest in strengthening our technology platform, while continuing to be a debt free company and pursuing our core belief of offering customized farming solutions to enable ease and convenience for our farmers across the globe”.