CNH Industrial Capital India Launches Financial Literacy Programme for Farmers

CNH Industrial Capital, CNH Industrial's financial services division, has launched a financial literacy programme to educate farmers in Haryana and Uttar Pradesh. Company experts will train 600 farmers on topics such as financial literacy, farm mechanization, biomass management, and state agricultural subsidies as part of its CSR (corporate social responsibility) initiative.

The sessions will be held in important farming areas such as Bhiwani, Mahendragarh, and Charkhi Dadri in Haryana, as well as Sonbhadra and Hardoi in Uttar Pradesh.

This specialized programme, which began on June 15 in the Charkhi Dadri district, will initially assist farmers in becoming acquainted with the fundamental concepts of banking, digital payments, insurance, investments, fraud protection, and financial planning.

Following that, a session will be held to discuss various government initiatives such as agricultural and horticultural subsidies, farm mechanization plans, and other value-added approaches. The final session of the programme will focus on crop residue management, agricultural equipment financing schemes, and state government regional subsidies.

"Educating Indian farmers on new technologies, policies, and government programmes will help them reduce their financial burden and grow faster." This initiative will raise awareness among farmers about the resources available to help them increase their productivity," said Vishal Chaudhury, Managing Director of CNH Industrial Capital India.

"By the end of the programme, we are confident that the farmers will be able to better manage their finances and produce in a more sustainable manner," he added.

CNH Industrial Capital (India) is an indirect wholly-owned subsidiary of CNH Industrial that underwrites and manages financing products for end-use customers and dealers of CNH Industrial (India) and Case New Holland Construction Equipment (India), as well as providing other financial products and services to support the sale of agricultural and construction equipment.