Mitsubishi Mahindra Agricultural Machinery Co., Ltd. collaborates with Kubota Co., Ltd. to offer products in Japan

The Japanese subsidiary of Mahindra & Mahindra Limited (“M&M”) Mitsubishi Mahindra Agricultural Machinery Co., Ltd., Japan and Kubota Co., Ltd., Japan announced today (31 March 2021) that the two companies have entered into a business collaboration arrangement.  

Rajesh Jejurikar, Executive Director of Mahindra & Mahindra and Chairman Mitsubishi Mahindra Agricultural Machinery Co., Ltd. said “We are very pleased with the announcement of the business collaboration for the Japanese market which will include a broad range of collaborative efforts including but not limited to expanding the mutual OEM supply arrangements, joint utilization of IoT and other sophisticated technology solutions, and exploring opportunities for collaborating in product development for Japan”. 

About Mahindra  

The Mahindra Group is a USD 19.4 billion federation of companies that enables people to rise through innovative mobility solutions, driving rural prosperity, enhancing urban living, nurturing new businesses and fostering communities. It enjoys a leadership position in utility vehicles, information technology, financial services and vacation ownership in India and is the world’s largest tractor company by volume.  It also enjoys a strong presence in renewable energy, agribusiness, logistics and real estate development. Headquartered in India, Mahindra employs over 2,56,000 people across 100 countries.