Next Generation takes charge at EAST-WEST Seeds

East-West Seed has announce that Ard Groot has been appointed the Chairman of the Supervisory Board (SB) effective 1 January 2018. He succeeds his father and company founder Simon Groot, who will continue to serve the Board as Honorary Chairman and Founder.

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 Talking about this achievement Ard Groot mentions “I’m greatly inspired to take up this role, with the support of our members of the supervisory board (SB), our dynamic and forward-looking board of management (BOM), dedicated managers and all our 5,000 professional and hard-working staff around the world,” said Ard Groot. “I am happy to build on the legacy that my father Simon worked so persistently to create. We have come a long way in the last 35 years. Since our humble beginnings, we have established strong and mature companies in many countries. Innovation leading to improved vegetable crops with better yield and quality is now fully accepted and appreciated by farmers.”

About East-West Seed

East-West Seed is market leader for tropical vegetable seeds in Asia and expanding rapidly in Africa and Latin America. The privately-owned company has played an important role in the development and improvement of tropical vegetable varieties in Southeast Asia and other tropical countries. When Dutch seedsman Simon Groot founded the company in 1982, he set out to improve the income of smallholder farmers in the tropics through high-quality seeds. East-West Seed develops vegetable varieties that are adapted to tropical markets and growing conditions and generate increased yield and productivity for farmers. In addition, the company educates farmers and helps them to maximize their yield and income through better knowledge on vegetable production.