Magazines

Subscribe to our print & digital magazines now

Subscribe

"Let's Put the Farmers at the Heart of any Innovation": says Vikram Garga, Marketing Head, Apollo Tyres APMEA

The 4th Edition of Apollo Tyres Farm Power Awards 2022 was conducted today at Hotel Le Meridien, New Delhi.

Updated on: 4 November, 2022 8:14 PM IST By: Shruti Kandwal
Dr. Ashok Dalwai, Chairman, PM's Task Force on Doubling Farmers Income was the chief guest at the event.

Today, the award ceremony took place to honor the efforts that have led to significant contributions in the sector and positively impacted the lives of millions of farmers. Encouraging excellence, innovation, and leadership in the industry, the event also witnessed a Panel discussion followed by the Awards presentation ceremony.

Policymakers, CEOs, agri professionals, experts, officials, progressive farmers, rural institutions, and other key stakeholders participated in this event.

Dr. Ashok Dalwai, Chairman, PM's Task Force on Doubling Farmers Income was the chief guest at the event. Following are the dignitaries who also participated and embraced this event with their presence.

  • Dr. PK Singh, Agriculture Commissioner, Government of India

  • Dr. SM Jha, DDG Engineering, ICAR

  • TR Kesavan, FICCI, Chairman, National Agri Committee and Immediate Past President of TM

  • Vikram Garga, Group Head Marketing, Apollo Tyres APMEA

  • Dr. MJ Khan, Chairman, Indian Chamber of Food and Agriculture 

  • Mamta Jain, Editor & CEO, Agriculture Today Group 

Vikram Garga, Group Head Marketing, Apollo Tyres APMEA said, "We have a lot of technology and new initiatives coming up but how can we inspire each other to keep coming up with new ideas in the market? Innovation will be needed in frugal solutions and is extremely important. Let's put the farmers at the heart of any innovation. We have to bring the youth of tomorrow to be a part of it. The startup sector is really booming out there and it's important that we meet these young minds with the farmers."

He added, "Apollo Tyres are committed to Farm Power Awards and we will be associated with them for years. It's not just the meeting of minds today it's the meeting ground for people included in the service of farmers who come together. We promise to keep bringing this platform every year."

Mr. Gagan Pal- Director Agriculture Brand India, CNH Industrial, said “At New Holland Agriculture, we are committed to offering world-class quality products for the Indian farmers that are also technologically advanced. Beyond the existing products, the brand is also dedicated to investing resources to develop sustainable solutions for the industry. We are delighted to have received this award and are further invigorated to continue providing best-in-class machines and help develop the sector in India.”

New Holland Agriculture took home two awards at the Farm Power Awards 2022. It was awarded Best Tractor in 31-40 HP category for the New Holland 3037 TX 4WD tractor at the fourth Farm Power Awards. The New Holland Roll-Bar 125 Round Baler also won the Best Launch of the Year (Implement) at the awards.

The complete winners list is mentioned below. 

Winners List

Best CSR Initiative: Jfarm Services, TAFE

Best Digital Intervention: JFarm Services, TAFE

Best Harvesting Solution: DC-68G-HK, KUBOTA

Best Harvesting Solution: ACE ULTRA PLUS, Action Construction Equipment

Best Launch of the Year (Implement): Round Baler Roll-Bar 125, CNH Industrial

Best Launch of the Year (Implement): Subsoiler LEMKEN Melior 1/85E, LEMKEN India

Best Launch of the Year (Tractor): Eicher 280 4WD (Narrow/Orchard), Eicher Tractors

Innovation of the Year: SWARAJ CODE, Swaraj Division, Mahindra & Mahindra

IoT Application in Mechanization: Shrachi FarMeter, Shrachi Agrimech

Fastest Growing Brand: KUBOTA, Kubota India

Most Stylish Tractor: Agromaxx 4050 E, SDF India

Academic Leadership Award: Dr Champat Raj Mehta, Director CIAE Bhopal

CEO of the Year: Ashok Anantharaman, CEO ACE

Micro Power of the Year < 12 HP: Power Weeder VST RT 70, VST Tillers Tractors

Tractor of the Year < 30 HP: CAPTAIN 283 4WD, Captain Tractors

Tractor of the Year 31-40 HP: MF 7235, TAFE

Tractor of the Year 31-40 HP: New Holland 3037 TX 4WD, CNH Industrial

Tractor of the Year 41-50 HP: Yuvo Tech+ 575, Mahindra & Mahindra

Tractor of the Year > 50 HP: Sonalika Tiger DI 75 4WD CRDS, SONALIKA

Special Recognition: Central Farm Machinery Training & Testing Institute, BUDNI

Life Time Achievement Award: GT Patel & MT Patel, Chairman & Vice Chairman, CAPTAIN TRACTOR

Test Your Knowledge on International Day for Biosphere Reserves Quiz. Take a quiz