Nissan's Director- Marketing, Mohan Wilson to Handle Additional Responsibility of Corporate Strategy

Mohan Wilson, in addition to continuing as Director, Marketing that included (brand/product / MarCom/CX), will now have the additional responsibility of corporate strategy at Nissan Motor Corporation, ushering in a new era of innovation and growth under his visionary leadership. Wilson's distinguished career, encompassing automotive, electric vehicles, and global marketing planning, showcases a breadth of expertise unmatched in the industry.

From his inception at Gothaer AG to his pivotal roles at INFINITI Motor Company, his strategic acumen and multifaceted leadership have set him apart as a driving force in the automotive domain.

Spearheading Nissan's foray into data-driven insights and customer-centric approaches, Wilson's appointment underscores a seismic shift towards excellence. With a strategic focus on collaboration and visionary leadership, Wilson is poised to steer Nissan Motor Corporation towards unprecedented success in the ever-evolving automotive landscape.

As Nissan embarks on a new transformation chapter, Wilson's appointment heralds a revolutionary era, promising to elevate the company's marketing endeavours to uncharted territories. With a proven track record and unwavering commitment to excellence, Wilson stands as a beacon of innovation, poised to shape the future of automotive marketing.

More About Mohan Wilson

• International experience spanning Germany, India, Middle East, Hong Kong, and Japan at global headquarters and diverse markets.

• Over 20 years of professional experience, with 15 years in the automotive industry (10 years at Audi and 5 years at INFINITI), and 5 years in e-commerce.

• Extensive cross-functional expertise with a focus on Marketing, Data-Driven Marketing, Customer Experience, Product Marketing, and Corporate Strategy.

• Successfully led Marketing & Sales projects resulting in improved brand attributes, marketing effectiveness, sales performance, and revenue growth.

• Established digital customer experience platforms and pioneered best practices in digital and social media.

• German by birth and upbringing, holding German citizenship with Indian heritage.