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Farmers Family, an agritech startup launches App that uses innovation to get retailers and consumers closer

Farmers Family, an agro - based startup, has unveiled an online shopping platform that is a one-stop solution for all your farm-fresh vegetables and fruits requirements in order to deliver premium and fresh agricultural items to the last mile. The app makes consumers' shopping experiences easier by including a variety of user-friendly services such as quick login, in-app messaging, and simple payment choices.

Updated on: 31 March, 2021 3:29 PM IST By: Chintu Das
Farmers Family App

Farmers Family, an agro - based startup, has unveiled an online shopping platform that is a one-stop solution for all your farm-fresh vegetables and fruits requirements in order to deliver premium and fresh agricultural items to the last mile. The app makes consumers' shopping experiences easier by including a variety of user-friendly services such as quick login, in-app messaging, and simple payment choices.

Farmers Family, an app that will be accessible on Android and iOS devices, seeks to offer fast and reliable service distribution to people's doorsteps as part of an attempt to limit people's travel ever further. By easily logging in with their email or mobile number, users can access all of the features with a single click. The no-contact distribution would ensure that the vegetables and fruits reach the customers safely.

“We are delighted to launch the smartphone app, which will make it simpler for both retailers and customers,” said Mr Vikal Kulshreshtha, Co-founder and CEO of Farmers Family. Since rewards/loyalty services will generate value addition to this app, investing in a smartphone app would help us enjoy savings over a longer period of time. Furthermore, since smartphones are so readily available, we are seeing a significant increase in smartphone use, which has changed not just the telecommunications industry but also the retail market. We assume that by taking this measure, we will be able to keep in touch with our customers 24 hours a day, seven days a week. There is no way a customer should be compelled to forego his or her right to fresh fruits and vegetables due to a lack of supply.”

Farmers Family aspires to build a link between the farm and the table. It delivers organic, high-quality farm produce directly to customers from the plants. The corporation has state-of-the-art robots that are used to clean and pack the goods in a sanitary manner. Their agronomists and quality management staff hold a close eye on production, procurement, manufacturing, and packaging to ensure that the highest quality requirements are met. They also have a system in place to avoid post-harvest wastage by technology-driven industry with the least amount of human intervention.

Farmers Family is a full-service Fruit & Veggies (FV) and Regional Grocery Retailer of Fresh Goods headquartered in Delhi and the National Capital Region. The firm, which was established in August of 2020, promotes fresh fruits and vegetables as well as its own branded grocery retailers market, with quality and steady supply as its cornerstone. It focuses on creating an inclusive environment for both producers and customers, as well as raising concerns about healthier lifestyles and eating habits by innovative means. They specialize in forming tight bonds with farmers and providing them with better prices in order to ensure high-quality produce.

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