Tractor Junction's Upcoming ITOTY 2024 to Honour Tractor Industry Excellence

Tractor Junction is all set to host the much-awaited, 5th edition of the annual ITOTY– Indian Tractor of the Year Awards on July 10, 2024. This prestigious event will be held at the TAJ Vivanta Dwarka in New Delhi and honour the best and brightest in the tractor industry, recognizing outstanding achievements and innovations.

The event is proudly sponsored by CEAT Specialty, which has been the title sponsor for the past 3 years. ITOTY’s exclusive Agri-Media partner, Krishi Jagran, will provide extensive coverage, while FADA and Crisil will serve as our institutional and agri-insight partners, respectively.

The event, titled “Indian Tractor Of The Year 2024" will commence at 3:30 PM. This year's ITOTY Awards will feature 24 award categories, highlighting exceptional tractors and companies in various sectors. Some of the awards categories include: Indian Tractor of the Year, Orchard Tractor of the Year, Best Design Tractor, Best Tractor for Agriculture, Best Tractor for Commercial Application, and Launch of the Year.

This year, ITOTY has come up with an additional award category: Banks/ NBFCs in Tractor & Farm Equipment Financing. Some of the categories include: 

• Best Digital Transformation in Tractor Finance

• Most Trusted Tractor Finance Institution

• Fastest Growing Tractor Institution

• Best Tractor Finance Institution

• Most Sustainable Tractor Finance Institution

• Innovative Tractor Financing Solution of the Year

• Best Farm Equipment Finance Institution

• Best Pre-Owned Tractor Finance Institution

Enthused about the much-awaited event, Rajat Gupta, Founder– Tractor Junction commented, “We are very delighted to launch the 5th edition of the most coveted awards in the tractor manufacturer and financier industry in the country. Over the last 5 years, we have witnessed a continuous increase in the number of brands participating in the awards thereby establishing the credibility of the award. Each nominee embodies our commitment to recognizing excellence and pushing the boundaries of what modern farming machinery can achieve. This year we are also proud to be recognizing the contributions of tractor financiers.”

Amit Tolani, Chief Executive of CEAT Specialty, stated, "CEAT Specialty is thrilled to continue as the title sponsor of the ITOTY Awards, partnering with Tractor Junction for the third consecutive year. As the backbone of Indian agriculture, the tractor industry is crucial, and we are dedicated to its future growth. These awards celebrate the innovation that drives the industry forward, and we are proud to support this recognition of excellence and future advancements.”

Join the event in celebrating the remarkable achievements in the tractor industry at the ITOTY Awards 2024. This event promises to be memorable, recognizing the innovation and excellence driving the future of agriculture in India.