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Embracing Innovation: CropLife India Highlights the Critical Need to Curb Counterfeit Agrochemicals on World Anti-Counterfeiting Day 2024

CropLife India leads the charge against counterfeit agrochemicals, advocating for regulatory reforms and collaborative action to ensure farmer safety and environmental integrity.

Updated on: 10 June, 2024 11:44 AM IST By: KJ Staff
Dr KC Ravi, Chairman, CropLife India (Photo Source: LinkedIn)

In a groundbreaking move to safeguard farmers' health, protect crops, and preserve ecosystems, CropLife India, led by the visionary Dr. K.C. Ravi, spearheads the fight against counterfeit and illegal agrochemicals. As the world celebrates World Anti-Counterfeiting Day 2024, CropLife India reinforces its commitment to rural livelihoods and sustainable agriculture through bold and decisive action.

CropLife India stands at the forefront of the battle against counterfeit agrochemicals, recognizing the grave threat they pose to farmers worldwide. Beyond jeopardizing crop health and yield, these illicit products endanger ecosystems and farmers’ well-being.

Through a multifaceted approach encompassing robust regulatory frameworks, widespread awareness campaigns, and collaborative endeavors, CropLife India is pioneering a safer and more innovative agricultural landscape. Yet, the fight against counterfeit agrochemicals necessitates concerted efforts from all stakeholders, including government intervention.

Only through unified action can we effectively safeguard farmers, preserve the environment, and foster a future where innovation thrives.

Let us unite in applauding CropLife India's unwavering dedication to this critical cause, heralding a path towards a more resilient and sustainable agricultural sector.

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