Krishi Jagran’s Bold Initiatives on National Farmers' Day 2024: Introducing the ‘Fmr.’ Title to Honor and Empower Farmers

‘Farmers,’ revered as ‘Annadatas’, are the pillars of India’s prosperity. Their tireless efforts nourish the nation and drive the rural economy. Despite their indispensable role in ensuring food security and supporting rural livelihoods, their contributions often go underappreciated. National Farmers' Day (Kisan Divas), observed annually on December 23rd, marks the birth anniversary of Chaudhary Charan Singh, India's fifth Prime Minister, who was renowned for his deep understanding of rural issues and his unwavering commitment to improving the lives of farmers.

On this special day, Krishi Jagran proudly launches a series of transformative initiatives to honour and empower the farming community. These efforts seek to recognize their invaluable contributions, elevate their socio-economic status, and highlight their critical role in the nation's progress, while reaffirming Krishi Jagran’s commitment to ensuring that farmers receive the respect and recognition they truly deserve.

Professional Recognition: 'Fmr.' as a Symbol of Honor and Pride

• Although the role of farmers is unquestionable, they often do not receive the recognition they deserve in mainstream narratives. In response, M.C. Dominic, Founder and Editor-in-Chief of Krishi Jagran, has introduced a new initiative to provide farmers with a distinct professional identity by promoting the title "Fmr." (Farmer).

• Similar to titles like "Dr." for doctors, "Er." for engineers, “Adv.” for Advocates, and “Prof.” for Professors, "Fmr." acknowledges the vital role of farmers in feeding the nation and driving agricultural progress. This initiative seeks to honor their dedication, instill pride in their profession, and elevate their status to that of other respected professionals. Every farmer must have a business card, identifying him/her as a farmer and also mentioning their core farming as a specialization.

• By adopting "Fmr.," farmers gain a mark of distinction that underscores their invaluable contributions to society and reinforces their importance in national development. The initiative ensures that farmers feel valued and respected, celebrating their relentless efforts and positioning them as integral to the country's growth and sustainability.

• M.C. Dominic, the visionary behind this initiative, has called on all stakeholders in the agricultural sector to support the widespread adoption of the title "Fmr." as a mark of honor. Through this effort, Krishi Jagran aims to secure farmers’ rightful place in the professional community, fostering pride and unity within the farming fraternity.

Other Initiatives to Empower Farmers

In addition to launching the Fmr. title, Krishi Jagran has rolled out a series of initiatives designed to elevate farmers' socio-economic status and provide them with a platform to share their stories, innovations, and achievements. These initiatives include:

• #FarmerFirst: Giving farmers top priority in every program and event organized by Krishi Jagran, focusing on their needs, and perspectives. This initiative aims to amplify their voices and provide them with opportunities to shape the future of agriculture.

• #VVIF (Very Very Important Farmer): Uplifting farmers who have demonstrated exceptional innovation, dedication, and contribution to the agricultural sector. This initiative highlights their role as pioneers and role models, inspiring others to adopt progressive farming practices and sustainable solutions.

• #FamilyFarmer: Recognizing farmers who cultivate and sell agricultural products directly to families, ensuring fresh, high-quality, and locally sourced food. This initiative emphasizes their vital role in promoting sustainable farming practices and strengthening the bond between producers and consumers.

• #GFBN/#GlobalFarmersBusinessNetwork: Enhancing opportunities for Indian farmers by facilitating global business partnerships and collaborations, enabling them to access international markets and resources. Through platforms like the MFOI Awards, Krishi Jagran creates opportunities for farmers to showcase their innovations, build networks, and gain recognition on a global scale.

• #FTJ (Farmer the Journalist): Empowering farmers to share their stories, challenges, and innovative practices through journalism, providing them a platform to amplify their voices. This initiative bridges the gap between the agricultural community and mainstream media, ensuring their perspectives reach a wider audience.

• #FTB (Farmer the Brand): Strengthening farmers to create strong brands for their agricultural products, enabling them to reach broader markets and increase their income.

• #StarFarmerSpeaker: Offering a distinguished platform for farmers who have achieved remarkable success in agriculture to share their innovative practices, experiences, and insights, inspiring others. This initiative also provides an opportunity for them to showcase their contributions to the agricultural sector at prestigious events like the MFOI Awards, empowering them to influence the industry positively.

Join the movem​ent to Empower Farmers

On this National Farmers’ Day 2024, Krishi Jagran urges everyone to join the movement by recognizing and celebrating the contributions of farmers. By sharing stories, messages of gratitude, and using the campaign hashtags – #FarmerFirst, #Fmr, #VVIF, #FamilyFarmer, #FamilyKisan, #GlobalFarmersBusinessNetwork #GFBN, #FTJ, #FTB, and #StarFarmerSpeaker– you can help highlight the crucial role farmers play in sustaining life and driving economic growth. These efforts aim to instill pride in their profession and honor their unwavering dedication.