To showcase the finest handcrafted Khadi and Village Industries products, the Khadi and Village Industries Commission (KVIC) organised a "Khadi India Pavilion" in India International Trade Fair 2022, Hall No. 3.
The Khadi India Pavilion, showcasing premium Khadi garments, village industry products produced by Khadi artisans in rural surroundings; Muslin khadi from West Bengal, Pashminas from Jammu and Kashmir, Patola silks from Gujarat, Banarasi silks, Bhagalpuri silks, Phulkari from Punjab, Kalamkari from Andhra Pradesh and many other types of cotton, silk and woollen products were shown interest and purchased. The entrepreneurs received supply orders for various products, which will help them market their products in the future.
Through the Khadi India Pavilion, it contextualised Prime Minister Shri Narendra Modi's vision of "Vocal for Local, Local to Global." Several dignitaries, Diplomats/High Commissions of Embassies, Members of Parliament, and lakhs of visitors visited the 'Khadi India' pavilion set up by KVIC at the fair.
The "Selfie Point" in the theme pavilion of this 'Khadi India Pavilion" with Mahatma Gandhi ji and Prime Minister Narendra Modi also remained the centre of attraction for all visitors.
Through the massive participation of more than 200 stalls by Khadi artisans/entrepreneurs and representatives of small-scale industries with artisan art, cultural diversity, and traditional crafts of the country at the India International fair, they were able to meet Khadi lovers and learn about customer interest in similar products in the future.
A live demonstration of charkha spinning activity "cotton to yarn" making, pottery making, agarbatti making, and other activities inspired the youth to start their own businesses and become self-sufficient through KVIC schemes. The youth received information about KVIC's schemes to adopt self-employment and become 'Job Providers instead of Job Seekers' through the unique 'Facilitation Desk.'