Coca-Cola Beverages Botswana (CCBB), a subsidiary of Coca-Cola Beverages Africa (CCBA), has unveiled a cutting-edge production line and water treatment plant aimed at significantly boosting the factory's production capacity. With an investment of P310 million (US$24.4 million), CCBB has ensured compliance with clean water regulations while enhancing production capabilities.
The newly launched production line, touted as the most advanced polyethylene phthalate (PET) production line in the country, boasts a remarkable capacity of 13,500 bottles per hour. Equipped with state-of-the-art industry technology, it promises increased productivity and produces bottles with superior clarity and strength.
To address water scarcity concerns in Botswana, CCBB has taken proactive measures to optimize water usage. In addition to the water treatment plant, the company has partnered with the Botswana University of Agriculture and Natural Resources to ensure the provision of clean water. This strategic collaboration demonstrates CCBB's commitment to promoting sustainability and environmental stewardship.
The installation of the PET line is not only geared towards improved productivity but also incorporates sustainable features that enhance energy efficiency, reduce environmental impact, and lower energy costs. Furthermore, the line is equipped with enhanced safety measures to ensure the well-being of employees.
Mmusi Kgafela, the Minister of Trade and Industry, expressed his support for CCBB's investment, stating that the investment was a clear demonstration of their continued belief in the future of Botswana and a signal of their confidence in Botswana as an investment destination. The Minister acknowledged CCBA's long-standing presence in Botswana, spanning over 25 years, and its significant contribution to local communities and employment opportunities.
According to industry data from Statista, it is projected that the soft drinks segment in Botswana will generate revenue of US$156.70 million in 2023, with an annual growth rate of 7.65% (CAGR 2023-2027). The CEO of Coca-Cola Beverages Africa (CCBA), Jacques Vermeulen, emphasized the company's commitment to the local market and mentioned their efforts to source materials locally. Vermeulen stated that they are already sourcing plastic preforms locally and will also be sourcing shrink wrap and closures for their products locally.
Coca-Cola recognizes Africa's potential as a key driver of global economic growth. Debra Mallowah, Vice President of Coca-Cola East & Central Africa, affirmed the company's belief in Africa's vibrant and rapidly urbanizing population, characterized by brand consciousness, economic activity, connectivity, and innovation. Statista's projections indicate that Africa's soft drinks segment will generate revenue of US$69.96 billion in 2023, with an expected annual growth rate of 11.13% (CAGR 2023-2027).
