A shipment of fresh Assamese Burmese grapes was shipped to Dubai from Assam in order to improve the export potential of agricultural and processed food products from northeast states of India.
About Leteku
The Burmese grapes, known as "Leteku" in Assamese, have been air-shipped from Guwahati to Dubai. The shipment was sourced in Assam's Darang district, and it was also packed in the same district's collection center. Kiega EXIM Pvt Ltd, a registered entity with the Agricultural and Processed Food Products Export Development Authority (APEDA), exported this consignment, which will arrive in Dubai via Delhi.
APEDA's efforts
According to an official press release, the shipment of "Leteku," which is high in iron and vitamin C, is part of APEDA's promotional efforts to put the North-Eastern States on the country's agricultural and processed food export map.
This comes after APEDA facilitated the export of “red rice” from Assam, which is high in iron and farmed in the Brahmaputra valley without the use of chemical fertilizers. The rice type is known as "Bao-dhaan," and it is an important feature of Assamese cuisine.
APEDA has also aided in the export of Kaji Nemu (Assam lemon) with a Geographical Indications (GI) certification to London. Around 40 tonnes of Assam lemon have been exported thus far.
Also sent to London are jackfruits from the Krishi Sanyoga Agro Producer Company Ltd in Tripura.
According to the press release, APEDA engages in market promotion activities such as developing organized marketing strategies for food export, gathering market intelligence to make informed judgments, gaining worldwide exposure, talent development, capacity building, and high-quality packaging.
According to the announcement, APEDA will continue to focus on the north-eastern region in terms of capacity growth, quality improvement and infrastructure development.
