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West Bengal Farmer Seeks GI Tag for his Unique and Healthy Sweet Dish

KJ Staff
KJ Staff
sweets
Bengali Sweet dish

It is true good foods heal mind and if it is a dessert, certainly one can reach heaven. For that, Jai Hanuman Suddha Ghee bhandar has come up with a unique idea to make a new kind of dessert dish named Ek ser Zori Bhog. The store is located in Raiganj of West Bengal, which is popularly known for its sweets.

The owner of that store presents this heavenly dessert in an earthen pot designed with jori. The satisfied customers have also given good comments in the official facebook page of the store and have recommended to spread this nationally with the pride of Raiganj, a small town with kulik Bird Sanctuary of Uttar Dinajpur District.

Ek ser Zori bhog, one pot dessert is made with chenna, kheer (khoya), semai and more than 21 ingredients including pure cow ghee.The process of making zori bhog is as follows; the whole cooking is done in slow flame so that flavours mixes well with ghee and all the other ingredients. Also it is properly covered and cooked.

The spices and ghee are used keeping in mind the importance in health like clove, bay leaf etc. The store owner said this is something new and unique and the idea to serve one pot whole sweet sparked in mind. The idea finally was executed after so many trials and failures.The owner is also seeking to get patent for this with GI tag.

The owner is also selling pure cow ghee since 20 years with good reputation.He sells many other dairy products like paneer, khoya, laddo etc. He has earned good fame over the years and the growth graph is accelerating compared to starting days.

Dibyendu Paul
Jai Hanuman Sudha Ghee Bhandar
Mg Road,Raiganj
Uttar Dinajpur,West Bengal.733134

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